Social Media Management: Non-Profit Organizations

The Humane League
New Media Internship (September, 2017—)

Accomplishments and Responsibilities:
Responsibilities include focusing primarily on Instagram marketing strategies using THL language and mission. Have personally helped organically increase daily followers on Instagram by 200%. Have increased likes and positive comments by harnessing exceptional communication with followers (you’ll see samples of my written work below) while answering questions, concerns, or simply being a cheerleader. Also, creating branded text-only graphic content to for all social media platforms, and creating documented files to assist in analytics and distributed team organization.

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VegLife—Kansas City
Social Media Manager & Event Coordinator
(January—October, 2017)

Accomplishments and Responsibilities:
I began managing Facebook and Instagram for VegLife – Kansas City when it began in January, 2017. I voluntarily helped host and lead VegLife events, but also focused on providing content for both Instagram and Facebook by either researching relative content to our local Kansas City area, fresh veg-related news, or photography from my own phone during events or other. You will see samples of my photos and content below.

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The content shared is food/health-niched in the Vegan/Vegetarian community of Kansas City. We create and promote local veg-related events, local veg-friendly vendors, and post an array of content such as veg-related news, recipes, humor, and our local events. It has been a great privilege to be part of this community in Kansas City.


“As Shayne’s direct supervisor I am continually impressed by her willingness and desire to support the Organization’s mission. She has always gone above and beyond expectations and sets a great example for others. She is friendly, outgoing, and energetic and creates a positive and welcoming environment in our community.” David Swarts Executive Director at VegLife…

David Swarts

“Shayne was always professional and had a great ability to learn quickly. She was exceptional at communicating on my behalf to my students as well as amazing skills sets. She was timely and great to work with.” Tanya Patxot, Owner at The Truthpreneur, LLC  

Tanya Patxot

Shayne is a self-starter, motivated, and dedicated. She is a great problem-solver, team member, and has a warm personality that will make you want to work with her on a regular basis. Can’t say enough great things about Shayne! Director of New Media at The Humane League

John Oberg

“Shayne Storey was a Virtual Assistant for my course creation business. She managed the onboarding of clients, my social media acounts, my calendar, and my inbox. I highly recommend her!” Lindsay Padilla CEO at Padilla Consulting, LLC

Lindsay Padilla